Africa’s Changing Consumer Landscape, 24th June 2015, IDC, Sandton

It is increasingly apparent that the “Africa Rising” narrative largely speaks to consumer spending across the continent. Previously fragmented markets are being integrated and supply chains across Africa are re-shaping the consumer sector. Almost half of Africa’s citizens are now living in cities where the bulk of consumer spending takes place. The latest UN forecasts predict that Africa’s population will reach 2.7 billion by 2050. Despite low commodity prices, the IMF forecasts robust growth for sub-Saharan Africa of 4.5% for this year - the combined forces of growth and urbanisation will continue to drive consumer spending in Africa’s economies. The performance of retailers, service providers and consumer industries will be determined by their ability to tap into and grow their businesses in Africa's emerging consumer market. What are the growth trends, challenges and most importantly the opportunities arising from the emerging African consumer economy?

Join us at the Africa’s Changing Consumer Landscape Forum along with leading business decision-makers and thought leaders to discuss Africa’s Changing Consumer Landscape on Wednesday the 24th June 2015 at the Industrial Development Corporation (IDC), Sandton, Johannesburg.

Speakers Include:

 o     Thebe Ikalafeng, Founder and Chairman, Brand Leadership Group

 o     Jeremy Maggs, eNCA 'News Night' co-anchor, daily host of Power FM's 'Power Update’ and Media analyst

 o     Dr Martyn Davies, Chief Executive Officer, Frontier Advisory

 o     Bryan Sun, Managing Director, Africa Client Service, Nielsen

 o     Mark Elliot, Division President, MasterCard, South Africa

 o     Michael Cathie, Chief Marketing Officer, Nandos

 o     Nicholas Kühne, Group Managing Director, Wunderbrand

 o     Tebogo Mekgoe, Chief Operating Officer, Airports Company South Africa

 o     David Miller, Ex Group Chief Operating Officer at The House Of Busby

 o     Yolande van Wyk, Chief Executive Officer, FNB eWallet Solutions

 o     Stephen Ballot, Country Manager, OLX South Africa


For media enquiries, please contact:

Ziya Seedat

Frontier Advisory

Email:  This email address is being protected from spambots. You need JavaScript enabled to view it.

Phone: 011 447 8038, 083 440 4673


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